White Label AI Agents
for Agencies

A white label AI agent is an AI agent built on a platform you resell under your own brand. Your clients see your logo, colours and domain, not the platform behind it. With Robofy, the agent can answer from a client's own knowledge base and also take actions: call the client's APIs, capture leads, hand a conversation to a person and work on the website, WhatsApp and the phone.

A chatbot mainly answers questions from content such as a website, documents or an FAQ. An AI agent starts from the same knowledge but can also act: it can look up an order, check availability or create a ticket through your client's APIs, send events to your workflows, capture a structured lead and escalate to a human. On Robofy both run on the same platform, so you can start with a chatbot and add actions later.

Yes. With function tool calling you register one of your client's API endpoints as a tool and describe when the agent should use it. The agent decides when a conversation needs it, calls the endpoint and uses the response in its reply. You build each tool in four steps and run a live test, and a tool cannot be saved until that test passes. The endpoint must be reachable over public HTTPS; a system that only listens on a private network needs a public, authenticated endpoint in front of it first.

Yes. You add an MCP server at the project level, test the connection, review the tools the server returns and then enable it for a specific AI agent. Robofy acts as the MCP client, and your MCP server stays the source of the tools and permissions. STDIO and HTTP/SSE configurations are supported.

AI agents can work on a website through the chat widget (added with a script tag or an iframe), on WhatsApp, and on inbound phone calls through voice agents. WhatsApp integration and setup support, and voice AI agents, are included on every reseller plan. Check the reseller pricing page for what each plan includes.

Lead capture stores structured lead records, notifies up to five teammates by email, lets you download reports and can connect to Google Sheets. Webhooks send Lead Capture, Human Handoff and Session End events to your HTTPS endpoint, with optional HMAC-SHA256 signing so your endpoint can verify each request.

You set human handoff triggers in plain English. When one is met, your team gets an email with the customer's details, the reason for the handoff, the preferred contact channel and an AI summary of the conversation.

Yes. Reseller accounts let you add your logo, colours and custom domain so clients only see your brand, give every client a separate workspace and set your own prices. A custom domain is available on every paid reseller plan.

Yes. You can start a 14-day free trial with no credit card required. There is no free plan on the main platform.

Robofy accounts are hosted in Europe (Ireland). The agents run on Google Gemini and OpenAI models. Robofy works to GDPR requirements, and a Data Processing Agreement is available to download and sign in the Trust Center.